Your brand is king.
Who are you as a business? It’s an important question. If you don’t know, your potential customers won’t know either. To build a strong customer base, enjoy repeat business and benefit from great customer engagement, it’s time to get serious about defining your brand and building your brand identity.
Businesses aren’t faceless any more. With the rise of social media, it’s become more important than ever to know what you’re all about and to present a strong, memorable personality to your public.
By asking yourself who you are, what you do best, who your target markets are and how you want to be perceived, you’re well on your way to creating a consistent, cohesive and compelling brand. All of this helps your visitors to connect with you on a more personal level, driving sales and boosting customer retention. And that’s where Purple Panda Media come in…
How can we help?
Starting from scratch? Launching a sparkling new product? In need of a brand overhaul? We can help you to brainstorm, develop, design and define your brand. With expertise in both web and offline media, our insightful team will work with you to build a strong personality for your business.
Our process is one part collaboration, one part creativity and one part research. We work closely with you and with our own industry insights to craft every aspect of your new identity; from naming and logo design to defining your key brand messages. With SEO, web design, print design and user experience services all under one roof, we can make this process easy for you.
It’s the little things…
Colour palettes, typography, email signatures, blog formatting, the voice you write in, your social media presence – these elements lay the foundation of your brand identity. They may seem inconsequential, but it’s the little things which make up the big picture of who you are and why customers should choose you, not your competitors. We provide full, detailed conventions and guidelines to ensure that you and your team are always on brand, slick and professional.
CREATIVE DESIGN PORTFOLIO
Here’s a few of our creative design projects to show you what we can do.